Email marketing works. In some instances if the list is a carefully targeted list and the product is well priced, email marketers have achieved as high as 11% conversion rates. However, there are lots of pitfalls when it comes to E-mail marketing as you do not want to get into the world of spam. This lesson will show you where to find targeted email lists, how to send and track your email marketing campaign, and how to drive up your conversion rate.
Please find the lesson outline below: